Rev Your Bev Influencer Campaign with Health & Wellness Bloggers
Our goal was to expand and enhance the Rev Your Bev campaign on social media beyond owned social channels (Facebook and Instagram) through teaming up with influencers across the Virginia who share our passion for healthy living and to promote the broader awareness of Rev Your Bev Day and its goals.
700 schools participated in this campaign to teach kids about the importance of drinking water. They learned to make fruit-infused water recipes, and voted on their favorites. W partnered with food and wellness blogger partners to recreate their recipes.